About Us

Welcome to the Marathon Kids eStore, where every purchase makes a difference! All proceeds from our store support the Marathon Kids program, helping young runners one mile at a time. As a nonprofit organization, we are dedicated to empowering kids to achieve more than they ever thought possible through the power of running.

At Marathon Kids, we firmly believe that physical activity is essential for a child's overall well-being. Our mission is to provide effective programming that encourages kids to adopt an active lifestyle and understand the transformative benefits of being physically active. By participating in Marathon Kids, children have a better chance of meeting the recommended amount of daily physical activity, leading to improved performance in school, enhanced cognitive abilities, and positive attitudes and behavior.

We are proud to offer our program free of charge, ensuring that every child can participate and experience the joy of running. Through Marathon Kids, youth are challenged to run, jog, walk, or engage in heart-pumping activities to complete the equivalent of four marathons during a season. By achieving milestones in manageable increments, kids develop a growth mindset, set goals, and track their progress, which keeps them motivated throughout their journey. Learn how you can start your own club.

Our program is built on six evidence-based pillars that promote the adoption of healthy behaviors in the long term. These pillars include goal setting, tracking, modeling the way, social support, celebrating achievements, and rewarding effort. We believe that these pillars create a solid foundation for children to embrace an active lifestyle and make positive choices for their physical and mental well-being.

With only 1 in 4 children currently meeting the daily recommended 60 minutes of physical activity, Marathon Kids is committed to delivering effective programming that increases a child's daily moderate to vigorous activity. We recognize the importance of positive role models and the need for opportunities to run and move. That's why we collaborate with schools and community organizations to provide an evidence-based physical activity program that nurtures self-confidence and supports the growth of active kids.

To support our mission, we have launched the Marathon Kids eStore, where you can find a range of products designed to inspire and reward runners. From running gear to coach essentials, every item you purchase contributes to empowering more kids through our program. With your support, we can continue to provide the digital platform Marathon Kids Connect, enabling coaches to track physical activity efforts, measure progress, and celebrate milestones. This cloud-based platform includes a mobile scanning app for distance tracking and offers comprehensive tools to customize programs, manage rosters, generate reports, and foster a sense of achievement.

Join us in making a difference, one mile at a time. Shop at the Marathon Kids eStore today and help us ignite the passion for physical activity in the hearts of children across the nation. Together, we can create a healthier, happier future for our kids.